Together we stand.
Born in 2014, Love Thread Project was initially the result of a flourishing fashion blog that wanted to do more with its influence. Originally from Indonesia, our founder Angeline Lloyd has always had a heart for social justice and a burning passion for world change. This developed through her volunteer work for programs targeting social justice for women in her home country and other third world nations. She decided to start a side project with a mission to raise awareness and funds for local charities that support women at risk. Throughout 2014 Love Thread Project collaborated with WA bloggers and businesses in successfully supporting The Esther Foundation - a non-profit organisation which runs a live-in rehabilitation program that supports young women at risk.
After watching the fashion documentary ‘The True Cost’, Angeline realised the ethical concerns and social injustices caused by fast fashion. Ninety-two percent of clothes made in Australia are imported, there is a lack of awareness as to where our clothing comes from, how it’s produced and sourced. The majority of these clothes are made in developing nations where workers are subject to modern slavery. They endure poor working conditions, long hours, low wages and other violations of labour rights. Statistically women are the most affected and as a female fashion blogger, this issue is very close to her heart. After realising this problem, Angeline decided to take Love Thread Project to the next step to help provide a solution to the problem.
In March 2016, we broadened our operations from a fundraising initiative to a multi-faceted collaborative organisation. Love Thread Project is now a social enterprise providing a collaborative platform for social change through fashionable ventures. This new model extends our reach by allowing for a greater engagement with the creative and fashion industry, fostering collaboration for the ultimate purpose to educate, restore and empower women. Our vision is to use fashion, and the creative industry as a whole, to combat social injustice for women at risk. We believe that every woman regardless of their background should know that they are valuable, loved and have the freedom to pursue their dreams.